Content

Complete your website with high-quality, information articles that promote traffic, growth, and social shares online.

In Digital Marketing, Content is King

Content is responsible for driving the success of virtually every type of digital marketing strategy. Marketing by Blossom can help you bolster your marketing efforts by offering monthly content marketing services

 

A regular business just tries to gain sales. A great business provides something valuable for free to its valued customers. Your business can do this with high-quality, informative articles and blog posts that encourage visitors to keep coming back. Great content not only drives trust, but can motivate your clients to see the true value of what your business offers. Clients who post great content are more likely to convert than those who don’t update their website. As you build a library of quality information, your brand jumps to the head of the line as a knowledgeable authority. With time, your brand will become the name to know in your area and beyond.

What Is Content Marketing?

Content marketing is the delivery of content to a targeted audience, with the goal of driving sales. This strategy has been around in various forms for many decades, but has gained the most effective popularity via the internet and digital content. Digital content can include blogs, articles, social media, web page content, SEO landing pages, and much more. SharpNet’s content marketing team produces original content that is tailored to you and your specifications, geared toward your desired audience in the most intentional way. Many people don’t realize that any content seen by Google can be optimized. Optimization is truly the key to harnessing the full power of your online presence, and our experts can help unlock that for you. All content that will live online should be crafted for both Google and people

How Can Content Marketing Help You?

Your website needs content. It is the backbone of the internet, the means for which Google determines what your company is about, and the words that compel prospects to purchase from you. By integrating a content marketing program into your overall digital marketing strategy, SharpNet can help your business grow. We offer blogging programs and web page content creation at very affordable prices. Contact SharpNet for a free content creation proposal. We can also help with other tasks, including:

SEO Marketing
PPC Management
Social Media (Organic & Paid)
Sales Lead Tracking
Website Design
WordPress Security
White Label/ Reselling

Content We Create

Blogging

Creation of one or more blogs per month. Blogs are relevant to the products and services you offer. Minimum of 300 words, and we can post the content to your website. All blog content is original and SEO-ready. 

 

Articles

Articles are much like blogs, but tend to be larger and more formal. Like our blogs, content is original, engaging, and SEO-friendly.

Web Page Content

Need content for your website? Have duplicate content on your website that is hurting search engine performance? SharpNet’s content marketing team can help.

Social Media

Let our team keep your social media platforms fresh and your customers engaged. We can also use social media to distribute other content, like blogs or new product announcements.

Become an Industry Authority

Content marketing is a long-term play, but will establish your business as an industry authority with time. Clients will turn to you as their go-to source of information regarding their issues and recommend your articles to friends and family. Even if a customer can’t learn how to do something themselves, they’ll know to count on you for any future work they will need.

  • Build a reputation in the industry
  • Become a source of trusted information

Keep Customers Coming Back

If you never update your website, your customers have no reason to keep visiting. By posting new content regularly, your loyal customers will keep checking back to learn more about your business. New content also provides shareability, expanding your audience even further.

  • Answer customer questions and concerns
  • Keep consumers interested and educated

Frequently Asked Questions

When does work begin on the Content account?

Work on content begins right after the purchase of the service, typically within 24 business hours. The initial work on the account will include topic selection and approval, composing the first piece(s) of content, and sending over for approval.

Is Marketing by Blossom content SEO optimized?

Our content team writes content primarily for human readers, not just for search engines. However, if you are receiving SEO services along with content services, our SEO team would optimize the content pieces after they are approved and published to help improve search engine rankings.

How does topic selection work?

You should receive about 20 different topics to choose from and the option to select 10 of those. We will reach out to you again and ask for more once the topics are close to being depleted. If you are unresponsive, we will proceed to select topics on your behalf and write content based on those topics. You can still provide us with approved topics whenever available.

Is there an initial fee for this service?

No. There are no setup fees, only recurring monthly charges.

Can we make changes to a blog after it's posted? If yes, how?

After the Marketing by Blossom content team publishes a blog on a website, any changes or updates would fall under your responsibility. Depending on the platform used for posting the blog, this should not be too complicated and help documents can be provided to you upon request.

What if I 'm not satisfied with the content?

If you are not satisfied with a piece of content that has been provided to you, you can request one rewrite for that specific topic. However, there are some exceptions. For example, if the content team writes a blog article based on a topic that was selected by our team due to lack of communication on your end, we would not be able to rewrite based on disapproval of the topic. Rewrites are limited to content pieces with approved topics that just missed the mark completely.

Do you also handle blog posting (to the site)?

The Marketing by Blossom content team will handle posting as long as the site being posted to is using an easy to use CMS (content management system, like the Marketing by Blossom website builder, WordPress, etc.). If the site is custom built and requires a knowledgeable developer to post to the site, that would fall outside of the scope of what our content team would be able to do. In that case, we would provide you with the post and you would need to get the posts published on the site.